Insights
Practical thinking on AI, better products, and the systems that run a business. Start with an idea you can use.
Explore the libraryStart here · Business & Build
Tools change what a team can do. An operating model changes how the business works.
Find your next idea
Explore the questions behind better products, better workflows, and more deliberate AI decisions.
Showing 6 of 58 pieces · Newest first
Business & Build
Last week Chuck laid out four rungs. Here's the first one, the one everybody treats as safe, and the two times our own systems gave us a clean…
Business & Build
Two weeks on how we build software, and not a word on how we run the company. A new series on how much authority we actually hand AI inside our own…
Business & Build
Last week we called multi-tenant the harder version and moved on. Here's what actually breaks when your way of working has to run inside companies…
Business & Build
Claude's new playbook and our CRAFT methodology landed on almost the same six-stage shape independently. Here's where they line up, where they don't…
Business & Build
Most people ask which AI model is best and expect a name back. That's the wrong question. Here's the one we actually answer, and the bench we've…
Business & Build
I've told you twice to run the math on your own business and handed you nothing to run it with. Here's the instrument: six questions, in order, with…
A complete index of our published thinking.
Business & Build
Strategy and engineering, arguing in the same room. Follow our essays on running and rebuilding the company in public.
Adaptation Over Adoption. Adoption adds AI tools. Adaptation changes how the product or business actually works.
The same rigor we bring to our thinking, we bring to your product, your workflows, and the systems we run for you.
